And think of all the combinations of tools that can fit together — even more thousands. And I hope to keep growing it and documenting the process here, on my YouTube channel (Marketer Milk), and in my course. This allows me to take a programmatic SEO approach and create dozens of combinations of different landing pages for job types.

b) Resize your images

Start by logging into your website’s admin panel, where you’ll find different options for updating your site’s settings, including metadata and navigation menus. Over time, backlinks can contribute to your site’s authority and exposure. On top of that, you need to follow some simple on-page SEO best practices. Page elements like title tags, image alt text, or schema markup can help Google better understand your content.

Search engine optimization (SEO) is a process of optimizing your website with the goal of improving your rankings in the search results and getting more organic (non-paid) traffic. While major search engines don’t make their algorithms public, there are some factors that experts generally accept as having some impact on your website’s visibility in search engine results. Keyword research will help you identify the most relevant words and phrases people use when they’re searching for topics that are related to your products or services.

• Additionally, many people might not really understand what SEO is and how it can successfully help a business’s online presence.
• This can make it seem like SEO is being left out, but that’s not the case.
• If you’re noticing issues with resources and results, that can signal it’s time to outsource your SEO.
• Internal links are helpful to users because they help them find related content on your site.

Sometimes it’s just a case of tweaking your title tags and meta descriptions. It can bring improvements in rankings, traffic, and even backlinks. If your content doesn’t provide a great user experience and isn’t easy to read and understand, it WON’T rank.

Ranking and Search Engine Results

This article defines SEO marketing, explains why it’s important, and offers five steps you can take now to improve your site’s SEO and start seeing results. If you see any issues listed, I recommend getting those fixed ASAP. Now that Google uses a mobile-first index, problems with your site’s mobile usability can directly impact rankings. For example, one of the goals with my guide to learning SEO was to promote some of my older posts.

You must implement responsive design to ensure your site adapts seamlessly to any screen size. Test your site’s mobile usability using Google’s Mobile-Friendly Test and address any issues. I have created this complete guide to help you understand what is SEO, its workings, and its importance in 2025. One of the most effective ways to learn SEO is through hands on work and guidance in the field.

Read our SEO Tips guide to find out more about how you can optimize your website for the search engines. If the SEO Anomaly title tag is your page’s headline, the meta description is the one-line summary enticing people to read on. Title tags are one of the main ways that Google can understand what your page is about. You want to make sure that the main keyword you want to rank for is in the title tag. It’s better to have a few links from good sites that are relevant to yours, than loads of junk and irrelevant links just for the sake of it.